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Ad Network or Ad Server |
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Although Cogs Media maintains a robust "network" of publisher sites, we are primarily an ad network representation company. Our strengths are in delivery of quality inventory from multiple channels. We deliver the advertisers unbeatable value by rewarding them with complete account facilities, reporting and much more.
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To put it simply, traditional ad networks sell their inventory in bulk. Usually, this means good reach and poor targeting.
Cogs Media is positioned to be flexible with ground breaking technology allowing your campaign to reach the audience that advertisers chose to target.
Unlike traditional ad networks with small numbers of sites, we can offer category-specific and category-wide placements, getting you closer to the exact audience you need to reach. |
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What Are My Options |
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Yes. If an individual site is significant in market penetration Cogs Media will enable that site to be considered as a seperate category.
Obviously the cost per impressions will be increased as this is a more targeted campaign environment.
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COGS Digital is a real time reporting tool... therefore you can watch the performance of categories and sub categories in terms of impressions and see relative previous performances in terms of conversions.
The ability to move and add new campaigns is at your finger tips... meanwhile watching your competitors will be important to the success of your campaign placement.
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Reports, Reports and More Accountablity |
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Category reports are available both on the public and the private side of the Interactive Space.
We collect information from sites to establish markets and publicly display these as a real time Media Pack.
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We have three resources for collecting information about the sites that make up Cogs Media.
1. The ad server tracks ad impressions, conversions and measures the performance of campaigns.
2. The websites nominate their best available information on key areas such as location, income, age, and sex of site visitors. |
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Where Can I Find |
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Trying To Register... thats good... even better it is FREE. Click Here
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Cogs Media enables geographical campaigns for all major and secondary categories. Therefore you could advertise on all tennis clubs in New South Wales or even only Sydney. You could also advertise on a collective of sites that gain a high visitation from people living in Western Australia versus those living in Tasmania.
Make sure that you target your creative to the market you are campaigning.
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